The Press Release adapted to the cloud
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CloudRelease is the new format for the Press Release... adapted to the socially connected world of the web.
Why do we need a new kind of Press Release?
The Press Release was created for an analogue world with no digital media, no fast communication mediums and no web. It is obvious that it's in need of an update.
A new Press Release for the new world of PR 2.0
Public Relations has become conversational now, where public influence exist and exceed the influence of traditional media. No more gatekeepers, people are using the web to publish and share information to communicate directly and genuinely. It's about time you stop broadcasting and start connecting.
CloudRelease is an effort in that direction...
It is designed to get the conversation going, providing journalists and readers with the ability to use information and media, bookmark and share the content, and in turn, help spark conversations.
CloudRelease also serves a purpose of providing information in all of its different forms, in one package, giving journalists and readers what they need and how they need it.
How is it different from other Social Media Releases?
While all Social Media Release are designed for the web and new media influencers, CloudRelease is designed for both of the traditional media and the web, trying to bring both worlds together and approach the Press Release in an evolutionary way rather than a revolutionary one.
CloudRelease is a product of CloudAppers
For more information, please contact:
CloudAppers
Tel: +971 (4) 4280 615
Email:info@cloudappers.com
Web: http://cloudappers.com
Al Thuraya 2, 6th floor, Office #5
Dubai Media City
P.O. Box: 122017 Dubai, United Arab Emirates